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경제경영 > 기업 경영 > 서비스/고객관리
Service Innovation and Operations Management : A Capability Approach
저자 | 조정은 (지은이)
출판사 | 에듀컨텐츠휴피아
출판일 | 2023. 10.30 판매가 | 20,000 원 | 할인가 18,000 원
ISBN | 9788963564289 페이지 | 152쪽
판형 | 149*211*20mm 무게 | 198

   


In todays rapidly changing and competitive business environment, innovation capabilities and operations strategies are essential for business success. Innovation capabilities refer to a firms ability to create new products, services, or processes that meet or exceed customer needs. Operations strategies, on the other hand, refer to the firms approach to managing its production and delivery processes.

Innovation capabilities are becoming increasingly important as firms face increasing competition from new entrants and the rapid pace of technological change. Firms with strong innovation capabilities can develop new products and services that meet the needs of customers before their competitors do. This can give them a significant competitive advantage in the marketplace.

Operations strategies are also essential for business success. Firms with efficient and effective operations strategies can produce and deliver products and services at a lower cost and with higher quality. This can lead to increased profits and customer satisfaction.

Innovation capabilities and operations strategies are closely related. Firms with strong innovation capabilities are more likely to have efficient and effective operations strategies. This is because they are more likely to invest in research and development, which can lead to the development of new products and processes that can be produced and delivered more efficiently.

In todays business environment, innovation capabilities and operations strategies are essential for business success. Firms that invest in these areas are more likely to be successful in the long run.


 

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